Sunday, 14 June 2015

Why Everybody is Enjoying that Air Freight Advantag

The popularity of air freight services can be attributed to the many advantages that it can give to the people. Not only are you assured that your package will arrive in the best condition, you are also assured that it will be received not a moment too late.

In the past, people were not anymore too happy about sending packages. There were a lot of complaints about lost packages and damaged or missing goods. Those who have not availed of air freight services became wary of using one.

In time, air freight services realized that the only way to maintain customer satisfaction is to provide them with the best of service. In the highly competitive market of today, there is little doubt where customer will put their trust into. And that is for the service that can bring their packages in their desired destination on time and in the best condition.

Other advantages of air freight services.

Global.

Having branches around the world is very important. This is because timely reports are needed about the present weather condition in a specific place or location. Since packages are set to be delivered at the certain time, it is vital that it should be delivered as promised.

The air freight service should be updated about weather conditions as well as other important factors that might hinder on-time delivery. Knowing about these factors beforehand, they will be able to consider other methods or strategy so that the delivery will not be compromised.

As long as there are frequent updates on the situations around the world or in the location where the package is headed, customers can expect their shipment to be received safely and on time.

Door-to-door.

People are not into going out and picking up their packages. This is especially for those who are too busy with other things to bother picking up a package and those who need to take the trip just to get to the pick-up location.

Air freight services offer door-to-door delivery. Now you do not have to leave your home just to get your package. As long as the sender gave out the detailed location, the handler will be able to locate them easily.

These services are equipped with a map of their area. Every street and corner is presented in the map. In addition, the delivery people are highly trained to know the quickest route to the point of destination. The best of the best freight service will even guide the delivery up until the package is delivered at the receiver's front door.

Anywhere and anytime.

Air freight services are on call whenever and whenever you need them. These services know that when it comes to delivering important things and materials, every second counts.

Some air freight services are even open 24 hours. Their customer service is also on call whenever people want to ask for information or track down their packages.

Wherever you are in the world, you can always find a number of air freight services that will provide you with the kind of service that you need.

Why wait for the next holiday to bring home your package. And why wait for someone you can trust to send that long overdue materials. Make the most of the advantages that air freight services can give you today.


Factors that Affect the Air Freight Rate

As with all expenses, air freight rates change all the time. This is because of the fact that many factors affect the pricing of various services and resources used in air freight. Learning about the different factors affecting the air freight rate could help you anticipate changes in the rate. This means that you will be able to maximize the costs of shipping.

What factors affect air freight rates?

1) Demand – demand affects the prices of everything. The more that people want to obtain a certain service, the higher the cost is going to be. This is the basic principle of economics. When the demand for certain shipping services rises, the air freight rates rise with it.

Demand determines the willingness of a company to part with its product. Demand determines the price because hey, if people are willing to pay more for your product, then you would be willing to sell it at the highest possible price, right?

2) The containers – the shipping containers, also known as the Unit Load Devices are designed to protect your cargo from the damages caused by the journey. Different items require different containers. If you are looking for a special container to protect your items, it could add a bit more to your air freight rate than what you anticipate.

The containers used in an air freight service are usually suited to different types of cargo. This means that the type of item you are shipping will affect the air freight rates. If you want to include additional security measures to protect your cargo, then you would have to pay more money. This is often applicable if you are shipping pets, livestock, or works of art.

3) Manpower – the amount and specialization of people required to ship your products will also affect the air freight rate. This means that the type of service you require will change the air freight rate. Do you wish your items to be handled by experts who will take care of your items, then you might need to add some cash in order to cover the additional manpower.

Manpower also includes the various people who will handle the paperwork of your cargo. Obviously, it will take the expertise of more than one person to make sure that your cargo remains as safe as possible.

4) Speed – this factor is second only to demand on its effects on the air freight rate. It is often the case that companies have different air freight rates based on the speed by which they can deliver your items. There are companies which offer faster delivery services for additional charges. There are companies who can deliver your items in one day, and some companies can even deliver your goods within a few hours.  The speed of delivery is very important because it is often the case that customers stick with an air freight service because of the speed by which they can get the job done.

Of course, there are many more factors that affect the air freight rates charged by various companies. These main factors, however, should prove to be enough information in order to help you save a lot of cash. When you study these factors, you would be able to budget your money easier and thus, maximize your resources. This means that you can ship more goods at lower air freight rates.

How Does Air Freight Service Works

Our present day living is driven by the need to communicate, to be informed and to send various items worldwide. And due to time constraint and the immediate necessity to transfer everything in the fastest mode of transportation available, the airline and cargo industry devised ways of carrying cargoes while maximizing time incurred during the process.

Cargo shipment by air is now termed to as air freight service. Items shipped at this mode range anywhere from a couple of pounds to as much as 43 000 pounds. Therefore accommodating almost all items that need for immediate shipment.

Parcels and express letters are typically the easiest to ship due to relatively handy size and weight. For larger-sized items however, various methods of shipment are required for travel and services vary depending on the number of categories including:

§ The size and weight of the item
§ The duration (number of days) required for shipment
§ The type of item

There are four basic categories for shipments namely:

a. Household goods which cover items such as furniture and the likes.

b. Overnight express or express shipments that deliver personal and business items which are observably lighter and smaller in size. These often come in the packaging of the carrier or the service provider and are often delivered overnight or within a couple of days, depending on the choice of service the shipper agreed on.

Parcel delivery, on the other hand, covers those items that are typically boxed. The services vary and packaging may be provided by the company or should the shipper chooses, may be shipped on the box of their own.

The duration of delivery varies yet typical of this kind is the speed of 500 to 700 miles per day, providing it a coast to coast travel of around 4 days.

Beyond this types are the LTL and TL freights. These are the actual air freight services and obviously cover cargoes that need big-time shipments.

Items covered in this category often weigh 15 000 pounds to around 43 000 pounds and have lengths not exceeding 53 inches long.

For each type of service level comes different corresponding prices. Parcel and express packages have pretty simpler system of pricing as compared with cargoes covered in the Less-than-Truckload-Freight and Truckload Freight which have more complicated systems of pricing.

National Motor Freight Classification is the system of pricing that monitors and dictates what price must be given to each item depending on its loadability, density, mixability and a number of other factors.

Theoretically, fragile items require higher costs of shipment since they fall in the freight class 125 to 500.

Denser items such as industrial machineries and steel require lesser care yet take most of the weight falls under the freight class 50 to 85.

Generally, these freight classes have assigned prices for which the assigned class corresponds to the base rate given.

While most air freight service providers can be contacted directly, heavier cargoes require freight brokers for easier arrangements and for the facilitation of savings. Such brokers can be contacted through online marketplaces. They have the hand for directly arranging shipments at much lower rates since they act as intermediaries between carriers and shippers.

It is good to remember that when shipping cargoes with any type of air freight service chosen, you must know in full all the terms and conditions included.


The Trend in Favor of Air Freight Forwarders

Globalization, internet, improvements in communication and transportation and a number of other new trends has changed the world beyond our own reckoning. They have become so fused with our lives that our daily moves are largely dictated by the uses of all these.

Maybe these changes in times are inevitable. They seem to have been designed to accommodate our growing need for improvement and faster living. But when life gets too fast, what will come next? Well, at this rate we all can say that we have not reached our limits yet. Our lifestyle sure have changed a lot and everything else followed. Business, education, government- just to name a few.

Globalization definitely has affected businesses in ways that it eliminated both the non-performers while taking the best performers to newer heights. Thus, the survival of the fittest.

Those who found value in adapting to current trends have made themselves famed in the industry. Those who refused to take the risks of experimentation have failed and dripped down towards eventual failure.

You, as an ordinary citizen, a businessman or an individual who simply have to accept the changes must not get tired of kicking with the trends, unless you want to be counted off the performers.

Air freight industry is one such change that has affected people's lives worldwide namely the consumers and the suppliers.

Air freight is hardly a new emerging business. It has actually existed since the early 80's and has been growing since. However, it only realized its actual use recently when newer airplanes, cargo planes and systems have been devised.

There are basically a number of categories services that accommodate each type of air freight forwarding needs.

The Household Goods division is dominated by air freight forwarders such as the North American Van Lines and the Benkins. This primarily serves shippers who want furniture, and other household items be transferred or delivered towards end consumers.

Apart from the freight shipments, the most often utilized services of air freight forwarders is the express shipments which cover deliveries of express mails and items of same category. Top grossers in this field are FedEx Express and DHL.

The parcel division, on the other hand, carries boxed items to their recipients. Such services are render by air freight forwarders like FedEx Ground and UPS. Depending on the service level a shipper chose and the availability of service, parcels can be carried over 500 miles and above for around three days or more.

Beyond these services are the freight shipment. This is basically sub-grouped into two: LTL and TL.

Leading air freight forwarders in the LTL division include names like AAA Cooper, Southeastern and Old Dominion. While forwarders like Schneider and JB Hunt dictate the game in the TL field.

While shippers can directly contact these forwarders through their websites, such business are often recommended to pass through online brokers. These are the institutions that have the hold for all contacts and necessary information to keep shipments on time and at their best condition.


Pros and Cons of Air Freight Forwarding and Integrating

With the global arena opening its arms on all people ready to take its offers and take aways, there surely have emerged newer forms of forwarding businesses. The pace at which globalization has taken center stage is lightning quick that you can already consider yourself out once you fail a couple of times.

Time is the bane and relief for all businessmen. It wont wait for you, and that is a fact, yet it will always spar you to move faster than what you have first done. If you would not want to be left behind from the current trend, advises will tell you to utilize the fastest ways of arranging and doing stuffs.

With the massive effects of internet in our common and business life, there is no telling how much faster trend can be in the nearest future. This is often why businessmen are pushed towards maximizing the facilities provided by air freight forwarders.

Reliability is probably one of the main qualities shippers are looking for among air freight forwarders. Luckily, this is what exactly air freight forwarders offer and even sizing their efforts to accommodate the doubled demand on forwarding services.

This has been quite the trend for the last several years. Express consignment carriers had been bulking up their efforts to meet the tremendous needs of shippers by creating various services and products. Add to this the fact that most of them had been bombarding improvements on transit times, provisions of quality service and simplifying the construction of assigning costs while continually reaching out various points worldwide.

Worldwide marketing, selling and manufacturing are simply becoming intensified. Frankly, the game is not simply on having better prices of shipments but of making shipments faster and lesser bent to risks.

For long, air freight forwarders had dominated the business yet much effective means of sending products to consumers are being devised to optimize services, says some experts.

This job is then being taken by integrators who seem to have cut off various processes in intensifying the speed of delivery. This gives the shippers some leverage over their competitors especially in the area of heavy weight shipping.

Traditionally, heavy weight shipments are done by consolidating various items into single shipment. This can obviously take off some crucial time before the goods approach the market. And with competition at hand, you are sure to have lost some sales if your competitors are making use of faster means of sending their products towards the end consumers.

While air freight forwarding had been useful for so many years the necessity to amplify the pace of doing business is placed above all. Thus, when there come other options for doing exactly that, businessmen easily take sides and go for one that will give them the best.

What seems to be the failure of air freight forwarders is that they normally have longer processes than air freight integrators. Instead of having goods handled by various people, integrators create a system wherein the exact trailer to which your goods were loaded in is the trailer that will dispatch your items later. This cuts off all other entities that perform the job.

But you see, in the end it will always fall down to which option you choose. It is just a matter of seeing which has the greater value- doing business with air freight forwarders or with integrators?

How Does Air Freight Service Works

Our present day living is driven by the need to communicate, to be informed and to send various items worldwide. And due to time constraint and the immediate necessity to transfer everything in the fastest mode of transportation available, the airline and cargo industry devised ways of carrying cargoes while maximizing time incurred during the process.

Cargo shipment by air is now termed to as air freight service. Items shipped at this mode range anywhere from a couple of pounds to as much as 43 000 pounds. Therefore accommodating almost all items that need for immediate shipment.

Parcels and express letters are typically the easiest to ship due to relatively handy size and weight. For larger-sized items however, various methods of shipment are required for travel and services vary depending on the number of categories including:

§ The size and weight of the item
§ The duration (number of days) required for shipment
§ The type of item

There are four basic categories for shipments namely:

a. Household goods which cover items such as furniture and the likes.

b. Overnight express or express shipments that deliver personal and business items which are observably lighter and smaller in size. These often come in the packaging of the carrier or the service provider and are often delivered overnight or within a couple of days, depending on the choice of service the shipper agreed on.

Parcel delivery, on the other hand, covers those items that are typically boxed. The services vary and packaging may be provided by the company or should the shipper chooses, may be shipped on the box of their own.

The duration of delivery varies yet typical of this kind is the speed of 500 to 700 miles per day, providing it a coast to coast travel of around 4 days.

Beyond this types are the LTL and TL freights. These are the actual air freight services and obviously cover cargoes that need big-time shipments.

Items covered in this category often weigh 15 000 pounds to around 43 000 pounds and have lengths not exceeding 53 inches long.

For each type of service level comes different corresponding prices. Parcel and express packages have pretty simpler system of pricing as compared with cargoes covered in the Less-than-Truckload-Freight and Truckload Freight which have more complicated systems of pricing.

National Motor Freight Classification is the system of pricing that monitors and dictates what price must be given to each item depending on its loadability, density, mixability and a number of other factors.

Theoretically, fragile items require higher costs of shipment since they fall in the freight class 125 to 500.

Denser items such as industrial machineries and steel require lesser care yet take most of the weight falls under the freight class 50 to 85.

Generally, these freight classes have assigned prices for which the assigned class corresponds to the base rate given.

While most air freight service providers can be contacted directly, heavier cargoes require freight brokers for easier arrangements and for the facilitation of savings. Such brokers can be contacted through online marketplaces. They have the hand for directly arranging shipments at much lower rates since they act as intermediaries between carriers and shippers.

It is good to remember that when shipping cargoes with any type of air freight service chosen, you must know in full all the terms and conditions included.


Eyes on Your Package with Air Freight Tracking

Sending packages is now worry-free with air freight tracking. As long as you have the waybill number with you, you can check the exact location of your shipment when it has not yet been delivered to its destination.

There was a time when people were not too happy with freight services. A lot of issues have been tackled regarding lost, damaged or late packages. This is the reason why freight services are continuously developing their methods of shipment in order to gain and retain the loyalty of their customers.

One of the developments is air freight tracking. This method is made easier now with the use of the internet. Most of these freight services have their own websites already. You do not have to go to their nearest branch just to check where your package is at the moment. The process can be done by just logging into the internet and doing the tracking online.

Tracking packages is only one of the considerations that are important in an air freight service. Another consideration that you should be noted is how your packages are shipped.

Air freight shipment comprised of 3 main categories based on the mode of shipment.

1. Cargo planes.

Major air freight companies like UPS and FedEx own various kinds of cargo planes. These planes are exclusively used for their air freight services.

One of their largest cargo planes is a Boeing 747. It can hold up to 30 pallets of packages in the main level alone. They have special containers available for those who are shipping animals and other live cargoes.

Cargoes and packages are loaded using rollers which are built-in into their load floor area. Once the packages are brought into the rear of the plane, it will be rolled straight up to the rear or the front of the cargo hold.

2. Super cargo planes.

These planes are also called the super transporters. They are specially designed to hold all moving huge and heavy cargos. Helicopters are being transported this way.

These planes can hold up to 47 tons of loads. It is built with a large cargo area that fills up most of the space inside the plane. Large cargos can fit effortlessly through the giant door located at the front of the cargo hold.

3. Passenger cargo planes.

Almost all passenger planes carry freight with them together with passengers and all their baggage. One of the major companies that are using passenger airplanes to ship their packages is the US Postal Service. It can be noted that a percent of the revenue that is generated by airlines are from air freight.

Packages are put together will all other packages and baggage in the compartment area.

These are the methods of shipment that is being used by air freight services. Knowing what method your service is using is important if you want to know how you packages are being handled and shipped.

Moreover, the mode of air freight tracking is dependent on the schedules and the strict compliance that each cargo methods.

If you want to make sure that you package will arrive safety and on time, pick the best method that you think will give you the best service. Choose the one with the best air freight tracking service. This is your assurance that you will have complete track of your package until it arrive at its destination safely.

Graf Air Freight Tips and Tricks

Graf air freight is one of the leading air freight services that many business and companies have relied on for years now. This is because of the highly competitive service that Graf is known for. They are famous for providing logistic solution in transporting time-sensitive materials both internationally and domestically.

In addition, they have a highly trained customer service support present 24 hours a day and 7 days a week. These people are ready to answer any queries and eager to help their customers plan out the best strategy so that their package will be delivered on time and in the best condition.

What makes Graf air freight service different from the rest is that they maintain strict standards regarding shipment. This is because they know that there is a constant need for things and materials to be moved around. With the many issues that involve these kinds of services, it is important that customer satisfaction is first in mind.

Graf is continuously formulating new strategies to improve their service. The one thing they focus on is to avoid the many problems that are related with air freight shipment.

But then it is not only the air freight service that is responsible transporting cargo effectively and efficiently. It can be noted that customers have to do their part so that their package or cargo will be shipped effectively and efficiently.

Below are some tips to help avoid air freight problems.

1. Pad all fragile items.

If you are shipping breakable items with unbreakable ones, it is important that you pad the fragile items carefully. Rough handling cannot be avoided especially if you do not make a note regarding the contents of your package.

Even if you are assured that your package will be handled right, unavoidable circumstances are sure to happen. Rather than take the risk that chance, it is best to provide additional safety measures so that none of the materials will be compromised.

2. Fill up your box.

It is not advisable to ship partially or half filled boxes. This is because boxes are filed on top of another. When this happens, your box has the tendency to be crushed by heavier boxes.

The best option would be to put your package in a smaller box. This way, all the space will be consumed and the materials will be made intact and immobile.

3. Pack perishable items properly.

If you want you package to arrive fresh and edible in their destination, you have to make sure that you put them in the proper package before shipping them.

There are rules and regulations that customers should adhere to when they want to ship perishable items. Make sure that you know about these rules beforehand. You can always contact their customer service so that you will not violate one or two of their rules.

4. Infectious substances and dangerous goods.

Most air freight services have strict standards regarding the shipment of dangerous chemicals and goods. Some of them do not even accept these kinds of shipment.

For those who do, you are required to provide the necessary documentation that will support the safe shipment of these materials. Be prepared to provide these documentations.

These are some of the tips that Graf air freight are providing their customers. In doing your part, you can be assured that the company will do the rest.

Imagine How Huge International Air Freight Can Get

From letters to air planes, it is now possible to ship just about anything through air freight services.

All these stuffs can be carried through commercial airplanes to various mammoth-like flying machines.

International air freight can be divided into simpler categories though. While just as we have said, everything can be shipped via air there should always be some form of separation between items so that various risks can be avoided.

The three basic categories of air freight are:

Air freights that are carried through passenger air lines
Air freights that are carried through special cargo planes, and
Air freights that are huge enough to be carried by super cargo planes

Along with the passengers, international air lines can also carry with them stuffs that would be stationed to various air freight service locations. These then will be delivered via rail or road to their proper recipients.

The United States Postal Service has leased some 15 000 to 25 000 passenger planes daily to haul freight. This takes up 5 to 10 percent of all air freight revenue.

This type of international air freight are packed along with other shipments on special containers that are designed to fit the storage area beneath the passenger compartment. However, some air freight can be put on pallets while other relatively smaller items can be made to fit on remaining open spaces.

The Boeing 747-400 is usually used as the freight carrier in the passenger air line category. However, it can also be made to hold 10 000 cubic feet of cargo when on the Combi mode. This is when some of the passenger compartments are partly turned into cargo areas.

But when configured, this plane can be transformed into a huge cargo plane which can then haul as much as 5 semi trucks.

Since Boeing 747-400s are not specifically made as air freighters, there is not as much room as with a cargo plane to fit a forklift truck for loading pallets, special electric rollers are equipped on the load floor. These rollers are used to move the cargoes into the inner chambers of cargo areas.

However, for hauling huge items, a super transporter is needed. It is used for transporting helicopters and planes and is purely designed to perform such tasks.

Such planes are built in a way that when an object fits comfortably through the door then it can fit into the body of the plane. The plane is large enough to carry terribly hugr stuffs. It carries up to 47 ton stuffs but still not large enough to carry military tanks.

For such big-time requirements, Antonov AN-225 can do the job.

For this monster-air transporter, three military trucks is just about as easy as for a Boeing 747-400 to carry international air freights at its own limits.

This was originally a Russian space shuttle. With a wingspan as huge as a football field, this air freight super transporter can send to any destination some 80 cars or 3-4 military trucks. Well, if this isn't huge enough for your air freight service requirements then you might as well arrange multiple sending of stuffs.

Now you've seen your options of air freights. From sending your niece her birthday present to shipping military tanks, you are sure to find your way of sending cargoes from coast to coast.


Some Services Offered by Delta Air Freight

Delta Air freight is one of the leading companies in the cargo industry today. They offer many services that enable people to acquire goods or send their goods from anywhere and to anywhere in the world. Let’s face it: that kind of service is in high demand today. Delta Air freight provides this service through different means:

1) Domestic shipments – Delta Air freight can deliver your cargo to any place within the United States and in some Canadian provinces through their domestic shipment service. This Delta Air freight service comes in two options:

a) Priority first freight – this Delta Air freight service is perfect for those whose cargos exceed weight and size limitations. This Delta Air freight can deliver your items when you need it delivered. The service is guaranteed to deliver your cargo. The only problem you will be having is fitting the capacity of a certain flight. This means that if Delta Air freight can find room for your cargo, it will be delivered.

b) DASH – if you want speed instead of convenience then Delta Air freight DASH might be the best service for you. This is because Dash guarantees delivery the same day! Isn’t that just amazing? Of course, on order to get this speed, you will have to sacrifice the convenience of being able to ship anything you want. You’ll have to restrict your cargo to those which comply with the standards set by Delta Air freight.

2) International shipments – items that are shipped internationally are handled with different standards of high quality care. These Delta Air freight services are:

1) Equation – this Delta Air freight service is designed for the express delivery of items that are less than 70 Kilograms in weight. These shipments are prioritized so people expecting packages can get them as quickly as possible.

2) Variation – this Delta Air freight service is used to deliver sensitive cargo such as livestock, pets, pharmaceuticals and artwork. This Delta Air freight service features dedicated procedures with the shipping. It also features specialized containers so as to prevent any damage to any goods.

3) Dimension – This is the standard airport-to airport cargo transportation. It, of course, features the acceptance of any type of item that does not require any special handling. Because the items do not require special handling, this means that Delta Air freight will be able to utilize the space as much as possible. This Delta Air freight service is perfect for people who are just getting tired of having their luggage lost by airlines.

3) Special shipments – there are many items that cannot be considered into these categories. Here are some special shipments offered by Delta Air freight services:

a) Delta cares – people who need to have the remains of their loved ones shipped often worry about the treatment that the body receives during the delivery. This Delta Air freight service is designed for the peace of mind of the bereaved.

b) Pet shipments – if you need to have pets shipped, then this Delta Air freight service is for you. You need to follow a certain set of guidelines in order to have your pet delivered. Delta Air freight will deliver your pet with the best of care and in the most comfortable way possible.

So what are you waiting for? Call Delta Air freight today.

Know the Costs and Know How To Save on Air Freight Shipping

Air freight shipping, in most cases, is fairly complicated when it comes to pricing. But there are of course some areas when all you need is to look at the price list and voila- your parcel is already in mid air.

Letters and parcels are often priced based on the weight, size and the service level the shipper chooses. These are often fixed and seldom would one find great discrepancies in pricing. But as for air freight shipping prices, it is no good to be surprised at how high one item can cost.

The National Motor Freight Traffic Association has provided a system of pricing shipments known as the National Motor Freight Classification. This works on the principle of creating classes for items and for each class are some general prices.

Items are basically grouped into various types to make listing easier. This grouping is based on qualifications like loadability, mixed-environment appropriateness, density and a number of other factors. In general, freight classes apply to all items- from express letters to huge machineries including helicopters and planes. Freight classes range from 50 to 500.

Freight shipments are rated by means of "per one hundred pounds" parameter. However, other air freight forwarders make use of per hundred weight system and cwt.

Each freight class is able to provide discounts on the base rate. Plus, there is always a discount given on the transportation rates.

Nevertheless, such discounts can be set off by charges that are often treated as accesorial yet crucial to the base rate that would later come up for the shipment. The most commonly found accesorial charges and surcharges are discussed below.

To save on these charges, it is best to know your grounds first and study in full the terms and conditions of air freight shipping as provided by the freight company.

Lift gate- When there is no forklift or loading dock available, a lift gate service is billed to help drivers load and unload the shipments for residential pickups and deliveries or commercial pick up and deliveries. To avoid complications during the process, it is best that you notify the air freight service provider in case you see the need of a lift gate since trailers are rarely equipped with this item.

Additional fees in reconfiguring routes- Most air freight shipping are designed to follow a route of some sorts. If you require the company to take another route apart from what is earlier set, they would most likely charge you with additional fees for this extra work.

Extra charges on inside pick up and delivery- When you need to have your shipment picked up or delivered inside an establishment or a building, this will impede the carrier to finish his route on schedule. Thus, to set off the expenses they are likely to use, carriers will require you of some additional charges.

Residential pick up and delivery- To off set the costs incurred for transferring shipments to smaller trailers, most air freight shipping companies require extra charges on residential pick ups and deliveries. This is the case since most local laws restrain larger sizes of trucks from entering residential areas.

There are literally hundreds of possibilities for extra payments that would stock up on your final bill. For Less-than-Truckload and Truckload shipments, it is advisable that shippers seek for intermediaries who would not only guide them through the process but would also realize for them some forms of savings.

A Historical Look at the Air Freight Industry


During the early years of aviation, people were constantly looking for practical uses of airplanes. People were amazed with the machines that enabled men to fly, but the question of what to do with them plagued everyone’s mind. Of course, the uses for airplanes could not be limited to entertainment, because that would be wasting the huge potential of the technology on a pretty superficial industry. The air freight industry began with the journey of a bolt of silk from Dayton to Columbus, Ohio in November 1910.

That fateful trip gave birth to the airfreight industry as we know it today. After that event, everything just progressed to new heights for the air freight industry. One of the pioneers of the air freight industry is American Railway Express. The name of the company points out to the fact that before the advent of the air freight industry, cargo was usually transported by train.

The airfreight industry made a lot of conveniences possible. First, there was the matter of speed. Air freight sped up deliveries between businesses. This means that the air freight industry made it possible for businesses to acquire various merchandise when they needed it. This also saved a lot of money on storage. Before the advent of the air freight industry, businesses had to keep as much stock as possible. This helped them to meet orders in time. Because of the introduction of air freight, businesses could just fly in any merchandise.

During the 1920’s, shipping of cargo via air grew more popular. In November 14, 1926, the National Air Transport Company was born. This company delivered the first air cargo in the United States in September 1, 1927. Many more companies were founded as promoters of the air freight industry. As the industry was still relatively young, these companies did not make much profit.

The air freight industry got to a slow start because of the fact that they had stiff competition coming from passenger carriers. Many established passenger carriers opposed the establishment of an all-cargo air freight industry mainly because they feared it would destabilize the air industry.

Another reason why the air freight industry did not grow as people hoped was that most businesses were unable to sustain the huge losses associated with starting an air freight operation. While some people attempted to remedy this by combining air freight with air passenger transport, they only succeeded in slowing down the industry.

The revolution of the air freight industry came about when a man named Fred Smith noticed that the common practice of combining air freight with passenger freight was highly inefficient. He proposed that air freights should have different flight patterns from passenger flights. He was successful in gathering funds mainly because of his proposal for a guaranteed next-day-delivery service. And so it was that in April 1973, the Federal Express began operations. Of course, the initial years of business were hard. However, after three years of flying cargo, the company was beginning to show profit.

By the 1980’s, Federal express was a household name. This just goes to show you how far a truly great idea can take you. Today, the air freight industry is booming and companies make millions of dollars in profits. That’s a far cry from the way that air freight businesses lost money in the past.

What You Should Know About Air Freight Carriers

Freight is technically the term used to describe the cargo for shipment. Air freight, on the other hand, is the cargo that is being shipped via air. This may be done using typical passenger airplane aboard the cargo area or through specialized cargo planes dedicated for this special industry.

It is primarily divided into three categories: a) household goods, b) express deliveries, c) parcel shipment, and d) freight shipments.

Each of which is priced depending on the system as provided by the National Motor Freight Classification. Each class also corresponds to the goods that can be shipped. Say for household goods, only those that can be considered furniture and household appliances can be subjected to price ranges and services provided in this area. Express deliveries, in general, include items such as mails, business papers and envelopes. Parcels, on the other hand, include those items that are usually boxed. Freight shipment though covers all other huge items that can't be accommodated by services functioning in the lower classes.

Air freight is further subdivided into two categories: The Less-than-Truckload Freight which basically accommodate items that are less than 15 000 pounds and have the height of exactly 28 inches or even lesser than that. The other subcategory of freight shipments is the Truckload Freight that covers item weighing 43 000 pounds or less and has the length not exceeding to 53 inches.

Shipments larger than these are often carried by super cargo planes. Those relatively huge items such as military equipments, planes and helicopters are carried through the Antonov AN-225- the largest cargo plane in the world.

For each type of air freight cargo, there is basically some air freight carriers to do the job. Most often than not, smaller items can be shipped using passenger air planes turned into air freight carriers.

Boeing 747-400 is usually configured into air freight carrier since it has space large enough to accommodate items for forwarding. But since it is not purely designed as an air freight carrier, there are some crucial limitations that impedes to its absolute use for this exact purpose. Nevertheless, when used as an air freight carrier, it may function well enough to transport cargoes of various kinds towards their proper destinations.

Air freight carriers like Bekins and North American Van Lines specialize in household goods delivery. FedEx Express, UPS and DHL top rate the field of express deliveries yet it is basically everybody's game since this field appears to be the easiest route when you want to make money in the forwarding business. Leading air freight carriers in the parcel division (also known as ground shipment) are FedEx Grounds and UPS. While for Less-than-Truckload and Truckload freight areas, air freight carrier names like Old Dominion, AAA Cooper, Averett Express, Roadway, Schneider and JB Hunt are the most trusted.

In the air freight industry, there are also middlemen in the playing field. These are often called as freight brokers since they are the institutions that create arrangements between shippers and air freight companies. Brokers are reached through online marketplaces. They are the best sources for discounts since they have the direct contacts with air service providers.

Major air freight brokers are CHRobinson, Hub Group, Twin Modal and Rockwell.

If you want better and easier access to the names we have listed above, it is best to find sources through online intermediaries such as Transcore DAT, Freightquote.com and uShip.com.


Popular Air Cargo Freights

In the present day, we usually get and receive our material things from different places around the world. We usually don’t even know that it came halfway around the world before even getting in your possession. We never even bother to think about them of course, this is all done by freight systems around the world, and one of the most popular is air freight. Air freight is usually used for business purposes and convenience.

Once you want to send a package of any content (usually in bulk or big amounts), we typically send them in air cargo freight services. This simply proves to be efficient and will likely be the fastest mode of transportation for your cargo.

These dedicated companies are divided into two divisions; International Freight Forwarders, which ship goods to other countries or Domestic Freight Forwarders which ship goods within one country.

Various methods of shipping goods are simplified on your needs; this depends on the importance of the cargo being shipped. For example, you need to send product samples from Los Angeles to France for verification, hence express cargo would be your choice. Charges will also depend on the value being shipped.

Air Cargo Freight is likely to be a different situation than the mode of the efficiency of cargo being sent in less time, there are many of freight companies in the United States alone, this will likely be a hassle to anybody who wants the best reputable shipping. There are many good choices of freight service companies; however, this will depend upon the fee. Fees is another factor, you can usually compare them online as there are many sites that will offer a good comparison of services in contrast to the shipping fees itself.

The freight is usually measured on gross weight, value which is then sent forth to the carrier’s tariff or rates.  This will grant rights to the carrier but will never open the containers or packages. If the particulars are not matching or sent to the wrong address, you will likely pay for the expenses incurred during the examination, measurement of value and the freight charge itself.

In the usage of aircrafts being used, large cargo shipping airlines usually use the latest and greatest but many of them use older models such as the Boeing 707, Boeing 727, Douglas DC-8 just to name a few. Some do use much older models but it involves replacement and strengthening of parts to be usable for cargo services. Some airlines tend to carry a few passengers from time to time to minimize the cost of shipping. Also airline freighters which are dedicated to transportation of goods are mostly divisions or subsidiaries of large passenger airlines.

Notable shipping companies around the world are always on the top of their business, here are some of them which you will likely choose but this article has no connections to any of these companies and does not promote nor advertise them, these are used for reference purposes only.

Federal Express
Korean Air
Lufthansa Cargo
United Parcel Service
Singapore Airlines Cargo

You can simply find your best air cargo freight service by your own experience. People will likely choose their local air freight forwarders just for their preference; yours can be different to your liking. Just remember the factors that you need to weigh to get the best out of your money and satisfaction.

Types of Air Freight Options

Due to the inevitable changes occurring around the globe and the need to quickly send and receive various items across countries, the airline industry has birthed a new way of shipment- air freight.

Air freights are basically cargoes on the shipment which are typified into various categories to make shipping more organized and easier. Some primary basis of categorizing air freight are:

§ Type of the item
§ How large is the item, in terms of the number of items in the shipment and size, and,
§ The number of days or hours it takes one shipment to arrive on its pointed destination.

Shipments, on the other hand, are categorized into the following:

Household goods include art pieces, furniture and other similar items which are primarily transported using Household Goods (HHG) carriers such as North American Van Lines and Bekins.

The "Express" category, on the other hand, include personal items and small business goods which are often considered as overnight shipment (or express shipment, express letters, and overnight express). Such transports are carried by shipment companies like FedEx Express, UPS and DHL.

Since most items falling under this category are relatively small and don't normally weigh heavier than a couple of pounds, they often come in the carrier's own packaging.

Service levels vary depending on the service offered by the carrier or the personal choice of the shipper. These normally travel by air and may be delivered on the exact day it was sent to the carrier or may take several days of travel.

Packages that are slightly larger and heavier than express items are considered as parcels. These include boxes of shipments, regardless of the content. Carriers like UPS and FedEx Ground provide the services for this type of cargoes. Parcels cover most of the business-to-consumer items and services and don't often exceed 100 pound-weight category. Since these are relatively small, they often come on the shipper's or carrier's own packaging.

Types of services on this category also vary. However, a number of ground shipping can travel for 500 to 700 miles a day in around 3 to four days, depending on the service rendered by the shipper or the service option the customer chose. Such shipments don't often travel by air, instead they move through road and rail.

Freight shipments cover the largest cargoes in the industry. It is subdivided into two major categories, mainly: LTL of Larger-than-truckload freight and TL or truckload freight.

Less-than-truckload shipments are also known as motor freights. These often cover the bulk of business to business transactions. The range of services vary from carrying 100-pound items up to those not exceeding 15 000 pounds. Since LTL trailers are just as long as 28 inches, most air freights of this kind cannot exceed this length.

Unlike with smaller packages, shipments don't often come in company packaging.

Truckload freight covers larger shipments from 15 000 pounds to 40 000 pounds with a maximum length of 53 inches. This type of air freight differs from all other categories since these don't normally stop along the travel and are not intermingled with other shipments. Most are frequently arranged via freight brokers and online marketplaces.

When availing this type of air freight, it is best that one understands in full all the terms covered including the claims, pricing and insurance.



Sports Scorecards

Here's a beautiful idea that's sure to put a lot of cash in your pockets! It's an idea that definitely fulfills a need, and has tremendous market potential virtually anywhere in the whole world.


As you probably already know, our ever-improving standard of living is giving everyone more and more leisure time- time to play, and enjoy doing the things that bring them happiness.


You can capitalize on the abundance of leisure time, the challenge of the game, and man's determination to do better the next time out than last time, with Personalized Bowling or Golf Scorecards. The only investment needed will be a little bit of your time, and then your ideas should just about perpetuate itself. Here's how to get organized and started...


1) Make several Xerox copies of the "Personal Score Card" given as a part of this report. Paste these "copies" onto light weight card stock.


2) Make a list of the sporting good stores in your area, particularly those in the areas of your bowling and golfing establishments. In fact, if you have several, it would be best to group each list of sports stores with the bowling or golfing facilities by area.


3) With your example of the "Personal Scoring Record," call upon the owners or managers of these bowling and/or golfing outlets. Using a low-keyed sales approach, explain the workings of your product, and sell them on the idea of putting up the money for the basic supply of cards and printing. (This will enable you to reap 100% profit from the sale of advertising on the cards.) These facilities benefit from an advertisement on the "front page" of each score card.) Your sale to the bowling/golfing facilities managers should be for the provision of one to five thousand of these cards, which they'll make available to their patrons free of charge at their cash control counters.


4) You can either sell the advertising space on the card yourself, or hire commission sales people to do the selling for you. It would be best to do your own selling for you. It would be best to do your own selling, because once you've got the card sold, you'll not have to do any reselling--just call on your advertisers about every three months to perpetuate their contracts with you. It will be important, though, for you to "drop in" on your advertisers at least once a month to check to see how things are going and if they're pleased with your advertising. If you don't drop in on your advertisers except at renewal time, you will find it very hard to sustain them as advertisers.


5) You should charge each advertisers at least $100 for exposure of his "one by one" display ad on 5,000 of your cards for 3 months running. With space for a total of twenty such ads, which the advertiser supplies for you, each bowling or golfing facility that you set up with these personal score cards should mean a couple of thousand dollars in profits.


6)When you've sold your advertisers, and collected the ads they want to run on your scorecard, take the"sample card" with your printer---any quick print shop will do have him help you with the "paste-up" and tell him to print 5,000 for you, and to finish them by folding them for you. Your costs should all be absorbed within the money received from the bowling or golfing establishment you first sold the cards to...When your cards are ready, simply take them to the original bowling or golfing manager, exchange a few amenities and leave them with him for handing out to his patrons or customers.


From start to finish, the whole project shouldn't take you more than a couple of weeks. And if you only sold one card every three months, this would/could mean a very easy annual income of $12,000... Of course the ideal situation is go on selling these cards, using the same principle, to go to as many different blowing and golfing centers as possible. In small towns with only one or two such centers, travel to the surrounding towns and sell the idea to them. In the Seattle Washington area, the people are grossing more than $150,000 a year while working only one month out of every three!


This is the idea...It's very workable anywhere in the world..It's been proven to be a fabulous money-maker in Seattle, Washington... The next step, and the rest is up to you!

The Beginner's Opportunity Guide

The "Mail Order" business is not a business of itself, but is another way of DOING business. Mail Order is nothing more or less than selling a product or service via advertising and the offers you send out by mail.

Therefore, to start and succeed in mail order business of your own, you need just as much, and in some cases, more business than you would need in any other mode of business.

Remember too there are "good guys" in mail order, and there are "bad guys", just like in any other business. So, your best bet for a "proper start" with the greatest chance for success is after a thorough investigation of the products being offered and being sold; an analysis of the costs involved to get a fledging mail order operation off the ground; and a good "sixth sense" of what your potential customers will buy. You'll need a great deal of practice, and persistence as well.

Mail Order is over saturated with plans, directories, sales material and products that have been around for ten, fifteen, twenty years and longer. Many of these materials were not that good in the beginning, and yet they're still being sold as "quick secrets to wealth and fame". This is part of the reason for the "junk mail" reputation of mail order.

Just a little investigation on your part will show that most successful people doing business by mail are always on the alert for "new products" and they quickly add these products to their own sales inventories as they become available. This is a "must for success" rule, regardless of whether you do or don't produce your own products.

It's almost impossible to gain much success with a single product...report, booklet, book or manual. The best way is to search around for a number of related products, then, after arranging "drop shipping" deals with the suppliers of the products you want to include in your listing along with your own self-produced product, make up a "catalog listing". It is best if this is a single 8x11 sheet of paper, printed on both sides, listing the titles of the reports and/or books you have available, including your own, with a "tear off" order coupon at the bottom.

One of the best programs available in mail order today is offered by Premier Publishers. This company offers you a variety of circulars, with an order coupon on the bottom of each circular. At present, they can provide six different circulars, listing over 100 different low-cost reports and manuals, such as the report you are reading now. The circulars are grouped according to price range and subject matter of the reports described in the circular. There is an open space on the order coupon for you to
insert your name and address. After inserting your name, you can take or send the circular to the printer of your choice, and have copies printed in the quantity you need. The next step is to insert these circulars, along with one of your own product circulars, in all your mailings. Premier Publishers allows you a full 50% commission on each sale of items on their circulars. They will dropship you, keeping your customer's name confidential, and in no way encroaching upon them. In addition, discounts up to 80% off the retail price are available to you when you are ready to carry your own stock, and buy reports or books in quantity.

This is what you need for a "money-making" start in this business: a full page circular advertising your own product, plus another full page circular listing products or titles related to your primary offering. Premier Publishers advise you to send two full page circulars; one advertising your own product (if you don't have a primary product of your own, they'll furnish you a single book circulars to feature), and another advertising a list of related products ot titles available to your customer.

Once you start receiving orders form this mailing, you must immediately acknowledge receipt of the orders and follow up with other offers. The "follow-up" offer is where most beginners fail. Either they don't have follow-up materials to send or they just don't send out these follow-up offers. Here again, Premier Publishers can provide the material for the follow-up. They can supply you with a 24 page Unique Books catalog, which list 400 titles for your customer to choose from. These catalogs can be ordered in small quantities, with your name and return address already imprinted. To follow-up after receiving orders from your customers, simply write a short note, thanking your customer for his patronage, and advising him when to expect to receive his order, and then include a follow-up offer, such as the book catalog, in the mailing. And that's how you will build your business, and attain success in mail order.

But, let's get back to the beginning and help you to learn what it takes to succeed in mail order. Don't believe those ads that tell you it doesn't take any money. First off, you are going to need envelopes: #10 mailing envelopes with your name and return address imprinted in the upper left corner. You'll also need a return reply envelope with your name and address on the face of the envelope with each #10 envelope you send out. These can be either #6 or #9 return envelopes. Ask your printer or office supply store to let you inspect samples.

To realize profits of any consequence, you'll need to send out at least a thousand, preferably five thousand letters per mailing. And back this up, you'll need a supply of envelopes for your acknowledgement and follow-up offers. you can purchase imprinted mailing and return reply envelopes form your local quick print shop; but for better prices, and with the thought in mind of keeping costs in line, it is best to shop around for the best prices. Generally speaking, you'll find the lowest prices offered by those printer who do business by mail. Look for "printing by mail" advertisements in all the mail order publications you come across. Write them for a price list and a sampling of their work. For envelopes, we suggest you contact any of the firms listed on the next page for their current prices.

Speedy Printers
23800 Aurora Rd
Bedford Hghts, OH 44146

Pittman Printing
1135 Merrill Ave
Potervilles, CA 93257

National Press Inc.
527 W Randolph
Chicago,IL 60606

Mahair Sales
415 Morris Bridge Rd
Zephyrhills, FL 33599

FOR EXTRA LARGE ENVELOPES

Envelope Converters, INc.
4815 Metropolitan Ave
Brooklyn, NY 11237

Gray Arc
882 Third Ave
Brooklyn, NY 11232

FOR ORDER-MAILING ENVELOPES

New England Business Svcs
500 Main St
Groton, MA 01471

U.S. Box Corp
1298 McCarter Hwy
Newark, NJ 07104

YOU'LL ALSO NEED SHIPPING LABELS

Label Center    
308 Washington
ST Louis, MO 63101

L & D Press
152 W 42nd St
New York, NY 10036

Labon of Hollywood
Box 54386
Los Angeles, CA 90054

C&J Fox & Co.
PO Box 6186
Providence, RI 02940

FOR LETTERHEAD PAPER: Try your local commercial printers first,
and then contact the following for the best prices:

National Engraving Co.
PO Box 2311
Birmingham, AL 35201

E.M Printing CO.
187 Conklin Ave
Brooklyn, NY 11236

FOR CIRCULAR PRINTING:

Stephen Gaffney
110 Ashburton Ave
Yonkers, NY 10701

White Oak Stationery
PO Box 429
Colesville, MD 20904

J.E Thomas Ent.
PO Box 253
Detroit, MI 48221

FOR TYPESETTING & GRAPHIC LAYOUT/DESIGN

Fitch Graphics
PO Box 76850
Atlanta, GA
30328

Graphics South
1348 Kings Hwy
Shreveport, LA 71103

Stern Graphics
335 Great Neck Rd.
Great Neck, NY 11021

FOR COPYWRITING HELP

Lee Howard
PO Box 1140
Clearwater, FL 33517


Grafix-One
947 Hickory RD
Hillsdale, MI 49242

FOR BOOKLET PRINTING

Champion Printing
PO Box 148
Ross, OH
45061

Speedy Printers
23800 Aurora Rd
Bedford Hghts, OH 44146

Dinner & Klien
PO Box 3814
Seattle, WA 98124

FOR HARDBACK PRINTING

Harlo Printing Co.
16721 Hamilton
Detroit, MI 48203

Automation Printing
PO Box 12201
El Cajon, CA 92022

IF YOU NEED BUSINESS CARDS

Paul K. Alexander
14504 Lanica Circle
Chantilly, VA 22021

Nancy Jo Laub
Stelle RR #1
Caberry, IL 60919

Caprice Printing
401 Cossen
Elk Grove, IL 600007

POSTERS

Ben & Sons Press
3513 W Lawrence
Chicago, IL 60625

As you can see, the mail order business is very closely tied in with the printing business. Unless you have your own printing plant, always shop around for the best prices and keep your "production costs" in line.

For a complete listing of firms with products available on a dropship basis for sale by mail, send $7 to the distributor who supplied this report. Ask for item #629, American Dropshippers Directory.

Once you've gotten your envelopes ready, and your circulars made up, you'll need a potential customer list. Again, don't believe the advertisements and "free" advice that states that all you have to do is send your materials out to a "fresh opportunity seekers" list. We have found that the best prospects are those people who have purchased similar or related items.

Here again, Premier Publishers can help out. They generally receive 2,000 new names each month. These names come from Premier's national advertising...people who are interested in new ways of making money...easier ways to build a mail order business.

Certainly Premier responds to all these inquires, but they do not offer the same items the various dealers and distributors are offering. Premier offers their mailing lists for rental. Write for current description of names which are available.

When selecting a supplier to work with in the mail order business, always be sure they are quick to fill orders. Customer complaints are the last thing you want, and poor service leads to a dissatisfied and lost customers. Always be sure your supplier "protects" your customer list, and always make sure he goes that "extra mile" to work with you, and not just for his own profits. This is the kind of service you want from your supplier.

Finally, you'll need to consider advertising the different offerings you have for sale. We suggest that you start small with a few experimental ads in your local paper or shopping news. Then you can move on to the bigger publications such as GRIT, CAPPERS WEEKLY, BUDGET ADS, FAMILY TRAVEL LOG, INSIDERS, AMERICAN BUSINESS, SPARE TIME, MONEYSWORTH, etc.


The Lazy Person Secrets To Over Night Wealth And Fame

There are so many imple, yet really sure-fire ways of acquiring wealth, it's a wonder everybody with even the least bit of ambition isn't already rich. When you come right down to it, the only things needed for anyone to make bundles of money are the long-range vision and the energy to put a money-making plan into
force.
 One of the easiest methods of building wealth, and the one most often used by the "smart" people, is to furnish the expertise, equipment or growth capital to promising beginning business. Basically, you buy in as either a part owner or limited partner; then, as the busines grows and propers with your help, you reap your share of rewards.

The beautiful part about this whole concept is that you can repeat this procedure over and over again. You can start out with, say marketing and sales leadership for small, garage-type business; then with your holdings and earnings from that business, invest in another, and keep doing this until you own a part of twenty-five to an unlimited number of businesses. Looking at the idea from a dollar return point of view, if you were getting $200 per month from 25 different business, your monthly income would amount to no less than $5,000 and that's not too bad for a fledgling millionaire.

Look around your own area. With just a little bit of business sense and perception, you're sure to find hundreds of small businesses that could do better--perhaps even become giants in their--with your help.

Most small businesses need, and would welcome marketing, promotional, advertising, and sales help. If a quick survey of business turns you on with enthusiasm about the potential profits to be made with just a few changes that you can suggest, then you are on your way.

Basically, you set up an appointment to see and talk with business owners about some ideas and help that could double or triple their profits. When you approach them in that manner, their almost certain to want to see you and hear want you have to say.

In prepartion for your meeting, set your ideas down on paper. Put them together in an impressive marketing or profit potential folio. Outline your ideas, the costs involvrd and the ultimate profit to be gained.

Then, when you arrive for the meeting, be sure to look nad act the part of a successful business person.A few pleasantries to break the ice, and begin with your presentation.

Through your proposal, you must instill confidence that you can do all you claim for him. Guide him through the presentation to the ultimate profits---- all for a 10 or 20 percent limited partnership in the business, which really won't cost him anything. Of course, if he is reluctant to give up any part of his ownership, you come back with the idea of being hired as a consultant.

Almost all small businesses need help of some kind. The owners get bogged down in a myraid of every day problems and things to do. They find there just are not enough hours in the day to handle everything that should be taken care of, and end up neglecting or putting off some of the things they should be doing to keep the business prosperous. As a result, the long struggle for business survival begins, with more than 60% of them selling out at a loss or just closing up shop.

The other way to " cut yourself in" on a piece of someone else's business is to supply needed money. If you can come up with 10 or 15 thousand dollars, you can easily "buy into" some small businesses. Be sure to look the business ( and its market potential) over; but once you spot one that can really be a winner with just a little bit of operating cash or money for expansion, then start figuring!

You can reach a never ending supply of such businesses to choose from, simply by running a small advertisement in your daily newspaper in the .Classified section under the heading of Business Opportunities Wanted. Such an ad might read:

SUCCESSFUL BUSINESS EXECUTIVE LOOKING FOR NEW BUSINESS VENTURES. WILL CONSIDER BUY OUT OR PARTNERSHIP. PO BOX 123, CITY

By the same token, make it a habit to look through the Business Opportunities Available on a regular basis. Mark a few each day and follow up. Check them out, And see what kind of a deal is being offered. Remember, proper management and planning are basically the ingredients to success in business; and most small businesses just do not have these ingredients in the proportions needed to attain their greatest profit potential.

Other people have done it, and more are starting up every day. There's no reason why you can't do it. In most cases little or no cash is needed. But with a little bit of action on your part, you could quickly become a multi-business owner, and very wealthy as well.




How To Get Free Radio Advertisement

The greatest expense you're going to incur in conducting a successful business is advertising.

You have to advertise. Your business cannot grow and flourish unless you advertise. Advertising is the "life-blood" of any profitable business. And regardless of where or how your advertise, it's going to cost  you in some form or another.

Every successful business is built upon, and continues to thrive, primarily, on good advertising. The top companies in the world allocate millions of dollars annually to their advertising budget. of course, when starting from a garage, basement or kitchen table,you can't quite match their advertising efforts---at least not in the beginning. But there is a way you can approximate their maneuvers without actually spending their kind of money. And that's through "P.I" Advertising.

"P.I." stands for per inquiry. This kind of advertising most generally associated with broadcasting, where you pay only for the responses you get  to your advertising message. It's very popular--somewhat akin to bartering--and is used by many more advertisers than most people realize. The advantages of PI Advertising are all in favor of the advertiser because with this kind of an advertising arrangement, you can pay only for the results the advertising produces.

To get in on this "free" advertising, start with a loose leaf notebook, and about 100 sheets of filler paper. Next, either visit your public library and start poring through the Broadcast Yearbook on radio stations in the U.S., or Standard Rate and Data Services Directory on Spot Radio. Both these publications will give you just about all the information you could ever want about licensed stations.

An easier way might be to call or visit one of your local radio stations, and ask to borrow (and take home with you) their current copy of either of these volumes. To purchase them outright will cost $50 to $75.

 Once you have a copy of either of these publications, select the state or states you want to work first. It's generally best to begin in your own state and work outward from there. If you have a moneymaking manual, you might want to start first with those states reporting the most unemployment.

Use some old fashioned common sense. Who are the people most likely to be interested in your offer, and where are the largest concentrations of these people? You wouldn't attempt to sell windshield de-ice canisters in Florida, or suntan lotion in Minnesota during the winter months, would you?

At any rate, once you've got your beginning "target" area decided upon, go through the radio listings for the cities and towns in that area, and jot down in your notebook the names of general mangers, the station call letters, and addresses. be sure to list the telephone numbers as well.

On the first try, list only one radio station per city. Pick out the station people most interested in your product would be listening to. This can be determined by the programming description contained within the date block about the station in the Broadcasting Yearbook or the SRDS Directory.

The first contact should be in the way of introducing yourself, and inquiring if they would consider a PI Advertising campaign. You tell the station manger that you have a product you feel will sell very well in his market, and would like to test it before going ahead with a paid advertising program. You must quickly point out that your product sells for, say $5, and that during this test, you would allow him 50% of that for each response his station pulls for you. Explain that you handle everything for him: the writing of the commercials, all accounting and bookkeeping, plus any refunds or complaints that come in. In other words all he has to do is schedule your commercials on his log, and give them his "best shot." When the responses come in, he counts them, and forwards them on to you for fulfillment. You make out a check for payment to him, and everybody is happy.

If you've contacted him by phone, and he agrees to look over your material, tell him thank you and promise to get a complete "package" in the mail to him immediately. Then do just that. Write a short cover letter, place it on top of your "ready-to-go" PI Advertising Package, and get it in the mail to him without delay.

If you're turned down, and he is not interested in "taking on" any PI Advertising, just tell him thanks, make a notation in your notebook by his name, and go to your next call. Contacting these people by phone is by far the quickest, least expensive and most productive method of "exploring" for those stations willing to consider your PI proposal. In some cases though, circumstances will deem it to be less expensive to make this initial contact by letter or postcard.

In that case, simply address you card or letter to the person you are trying to contact. Your letter should be positive in tone, straight forward and complete. Present all the details in logical order on one page, perfectly typed on letterhead paper, and sent in a letterhead envelope. (Rubber-stamped letterheads just won't get past a first glance.) Ideally, you should include a self-addressed and stamped postcard with spaces for positive or negative check marks in answer to your questions: Will you or won't you over my material and consider a mutually profitable
"Per Inquiry" advertising campaign on your station?

Once you have an agreement from your contact at the radio station that they will look over your materials and give serious consideration for a PI program, move quickly, getting your cover letter and package off by First Class mail, perhaps even Special
Delivery.

What this means is at the same time you organize your "radio station notebook," you'll also want to organize your advertising package. Have it all put together and ready to mail just as soon as you have a positive response. Don't allow time for that interest in your program to cool down.

You'll need a follow-up letter. Write one to fit all situations; have 250 copies printed, and then when you're ready to send out a package, all you'll have to do is fill in the business salutation and sign it. If you spoke of different arrangements or a specific matter was discussed in your initial contact, however, type a different letter incorporating comments or answers to the points discussed. This personal touch won't take long, and could pay dividends!

You'll also need at least to thirty-second commercials and two sixty-second commercials. You could write these up, and have 250 copies printed and organized as a part of your PI Advertising Package.

You should also have some sort of advertising contract written up, detailing everything about your program, and how everything is to be handled; how and when payment to the radio station is to be made, plus special paragraphs relative to refunds, complaints, and liabilities. All this can be very quickly written up and printed in lots of 250 or more on carbonless multi-part snap-out business forms.

Finally, you should include a self-addressed and stamped postcard the radio station can use to let you know that they are going to use your PI Advertising program, when they will start running your commercials on the air, and how often, during which time periods. Again, you simply type out the wording in the form you want to use on these "reply postcards, and have copies printed for your use in these mailings.

To review this program: Your first step is the initial contact after searching through the SRDS or Broadcasting Yearbook. Actual contact with the stations is by phone or mail. When turned down, simply say thanks, and go to the nest station on the list. For those who want to know more about your proposal, you immediately get a PI Advertising Package off to them via the fastest way possible. Don't let the interest wane.

      Your Advertising Package should contain the following:

      1. Cover letter
      2. Sample brochure, product literature
      3. Thirty-second and sixty-second commercials
      4. PI Advertising Contract
      5. Self-addressed, stamped postcard for station acknowledgement and
         acceptance of your program.


Before you ask why you need an acknowledgement postcard when you have already given them a contact, remember that everything about business changes from day to day---conditions change, people get busy, and other things come up. the station manager may sign a contract with your advertising to begin the 1st of March. The contract is signed on the 1st of January, but when March 1 rolls around, he may have forgotten, been replaced, or even decided against running your program. A lot of paper seemingly "covering all the minute details" can be very impressive to many radio station managers, and convince them that your company is a good one to do business with.

Let's say that right now you're impatient to get started with your own PI Advertising campaign. Before you "jump off the deep end," remember this: Radio station people are just as professional and dedicated as anyone else in business---even more so in some instances--so be sure you have a product or service that lends itself well to selling via radio inquiry system.

Anything can be sold, and sold easily with any method you decide upon, providing you present it from the right angle. "hello out there!

Who wants to buy a mailing list for 10 cents a thousand names?" wouldn't even be allowed on the air. However, if you have the addresses of the top 100 movie stars, and you put together an idea enabling the people to write to them direct, you might have a winner, and sell a lot of mailing lists of the stars.

At the bottom line, a lot is riding on the content of your commercial---the benefits you suggest to the listener, and how easy it is for him to enjoy those benefits. For instance, if you have a new book on how to find jobs when there aren't any jobs: You want to talk to people who are desperately searching for employment. You have to appeal to them in words that not only "perk up" their ears, but cause them to feel that whatever it is that you're offering will solve their problems. It's the product, and in writing of the advertising message about that product are going to bring in those responses.

Radio station managers are sales people, and sales people the world over will be sold on your idea if you put your selling package together properly. And if the responses come in your first offer, you have set yourself up for an entire series of successes. Success has a "ripple effect," but you have to start on that first one. We wish you success!



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