How To Recruit Dealer/Distributors To Sell For You

Everyone dreams of owning a super money-making business where other people do all the work, and their only duties involve the approval of sales and bank deposit slips. It's the only way to go as a business owner.

The problem is however, not too many people seem to know how to " put together" such a business. What you're really talking about is an operation where you supply the product and other people do the selling-A prime source with a dealer or distributor network.

Assuming that you have the product, you'll also need a sales kit and plenty of impressive, eye-catching promotional materials. If you don't supply or offer to supply materials with which your sales force can sell the product, you'll have a hard time enlisting people to sell for you, and you probably won't set any sales records relative to your product either.

Let's assume that you've just written a book-HOW TO MAKE $100,000 PER YEAR AT HOME, WITH YOUR TYPEWRITTER..Okay, in order to sell this book, you've got to get the word out to the people that you have such a book available. Advertising on your own is going to cost you money, and unless you've got a good understanding of the advertising business, you may never reach your full sales potential-besides, the time and effort expended in finding the "right" place to advertise, the placing of your ads, monitoring your returns, and the frustrations of dealing with the curiosity seekers, will quickly wear you out. Such is not the way you envisioned your life when you got the idea to write the book, get rich and enjoy a life of leisure.

So, just as soon as you've got your book written-the book is your product-get some "bids" out to the advertising agencies in your area, the freelancers, and the advertising department at your local colleges. What you want these people to do is make up an advertising circular promoting and selling your book. Now then, in a different-maybe smaller-type, and kind of like an afterthought-at the bottom of this circular, you include the phrase: Dealer Inquiries Invited...

Look over all the submitted circulars and choose the one (s) you consider the best. then have a supply of these printed up at your local print shop, obtain a mailing list of opportunity seekers, and get them in the mail.

Just as soon as you've dropped these first circulars in the mail, start writing your dealer/distributor letter. This should be simply an explanation describing how you will dropship orders for their customers, allowing them a certain commission on each sale and, the price per copy you'll sell your book to them in wholesale quantity lots. At the same time, this letter should include a copy of your advertising circular, and an explanation, reassuring these dealers that they can reproduce this circular with their name/address in place of yours on the order coupon. You might even include a brief note that you will pre-print these circulars with the dealer's name/address and ship them to him for a wholesale printing price. All of this boils down to your supplying him or her with whatever is needed to promote and sell copies of your book for you. The bottom line is simply that you can only reach so many people, and sell so many books yourself. With 1,000 people helping you-mailing out advertising circulars and running small ads in hundreds of opportunity seeker publications-your costs of running your business will be minimal while your book sale skyrocket.

Remember though, you need an impressive, eye-catching advertising circular or mailing package for your sales force to use as their own, and you need a clear easy-to-understand books in wholesale quantity lots, and the availability of advertising materials for your dealers.

The advertising circular should be dual purpose- you send it out to solicit sales of your product, and at the same time, recruit dealers who are impressed with your advertising materials and feel that they can make some money for themselves by promoting your product. Again, this needn't be much more than a simple "throw-way" line at the bottom of the circular: Dealer Inquiries Invited...

Now that you're organized thus far, the next thing is to contract to run as many small DEALERS WANTED ads in as many of the mail order publications as possible. Such ads can be either a classified or a small, but eye-catching one inch display ad:

        DEALERS WANTED! Outstanding new book. Sells

        like wildfire! Everybody wants a copy! Make

        $10 profit on every $15 sale! Details for

        SASE to:  

Basically that's all your "dealers wanted" ad needs to say, and then with plenty of exposure in all the mail order publications over a period of six or eight months, you should have hundreds of people all over the country selling your book for you. Simple, easy, almost cut and dried, but it works!

In building my own business from scratch over the past 10 years, I've found that once you've established a basic dealer/distributor network-or a list of people selling for you,you can add hundreds of related products, and the orders just keep coming in. Give it a try and see for yourself just how easy and profitable it can be for you!

rets� l Y u �b �/_ lion Dollar Multi-Level Empire. Dynamic new reports shows the easy way. Send $3 to (your name and address).

It's very difficult to sell anything directly from a classified ad because there just isn't space enough in which to do a complete job of selling. Thus, if you try to sell from a classified ad, be sure to keep your selling price under $5...

A $3 item should pull well with a classified ad--A $5 item will take at least a one inch display ad--a $20 item will take a well written sales letter.

When you're just getting started in mail order selling, stick to small classified ads--test the pulling power of your ad, and your product, as well as the publication your ad runs in...

Analyze and practice rewriting some of the ads other people are running--experiment, and run a few ads in only one or two publications--and then build upon your success. In other words, if your first ad costs you $30, and you take in $90--take that $90 and run the same ad again, not only in the same publication, but in a couple of other publications as well. Use your profits to expand the exposure of your offer--let as many people as possible see it.

It's important to note that you cannot expect to "live off" the income from your beginning efforts. You have to have "other" money to pay your lights, water, and gas bills.

Mail order success is built upon the wise investment of your advertising dollars. Take $100 and run a classified ad for your reports in one of the big national publications. Figuring that from that first $100, you can take in $300, run the same ad again in that publication, and at the same time in two other publications. Thus, your real profits should triple--and if you keep on reinvesting your profits in additional advertising exposure--conceivably within six months or less you should be hauling in several thousand dollars per month in profits.

For complete reproduction and re-sale/distribution rights on this report, as well as a list of other reports that will make money for you, just drop a line to the mail order dealer from whom you bought this one.

                                                             

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Money-Makers Guide To Easy Mail Order Riches

Selling products and/or services through the mail is one of the fastest growing methods of doing business in the world today. It's estimated that sales for 1983 will top the 100 billion dollar mark!

Millions of people from all walks of life, and in all parts of the world are "into" mail order, with more coming in every day. Some of them are grossing in the millions, others are chalking up sales figures of several hundred per month, and there are others who only give it a quick try, make a few dollars and drop out.

Mail order selling appeals to almost everybody with a desire to get rich. Generally, it doesn't require complicated equipment, a lot of start-up capital, or an expensive office. Mail order is a kind of business that can be run by anyone from the comfort of his or her own home.

About all that's required for success in mail order is selling is an understanding of what you're doing--it's not a game or kind of thing you want to just give a quick try...It's a way of doing business, a requires a good understanding of what people buy, why they buy, and an operational plan that will lead you to success.

In order to make it big in mail order, you must understand that it's a selling business. Thus, you've got to decide on what you want to sell--who your buyers will be--and know why they buy, and then, program your selling efforts in such a way that these people will buy from you.

The best, and the easiest selling product or service--because it has the greatest appeal to the most number of people--is information that gives people knowledge or instructions that will enable them to get rich. The bottom line is simply that everyone in the world wants to know how they can get rich--without putting forth too much of an investment in either money, time or effort.

So, the first thing that you should do is some marketing research: Look in all the publications running mail order advertisements and opportunities--get a good understanding of what they are doing--how they are doing it--and then formulate a business plan of your own that will allow you to duplicate what they're doing.

With get rich information or instructions--and knowing that to make the really big money you have to be the author or a prime distributor--there are two ways to go. You can become the author with all the involved headaches and demands upon your time, or you can buy the reproduction rights and re-sale or distribute them as your own.

As the author, you'll have to do the research, the writing, the printing, advertising, and order fulfillment.  As a prime source distributor, you can pay a one-time fee for the reproduction rights--then spend your time and money on selling efforts. You still have to handle the printing, the advertising, and order fulfillment--but you have the advantage of "choosing and picking" only what you feel will make money for you. With most writers, only about 10% of what they spend hours, weeks, even months researching and writing, ever sells for them. Writers are just not geared to the profitable marketing of their materials.

Your initial marketing research should give you a good idea of what is selling--what the people are buying--and which titles of any particular author you want to promote and sell for your own profits.

The next thing is to look through all the publications you can find that carry mail order ads--those that run issue after issue (but not those run as fillers by the publisher) are usually the ones that are not making money for the people selling them(or you can bet they wouldn't still be running them).

Decide which kind of program you want to run, and how you want to make money...The best ad to run is one that offers a free report relative to a money making plan. Your ad might read: FREE REPORT! Insider's Secrets to Your Own Million Dollar Multi-Level Empire. Send SASE to (your name and address).

In reply to each of the responses you get to this ad,  you send them a one page report that briefly explains your multi-level secrets, with an invitation at the bottom for those really interested in multi-level marketing, to send in another $15 or $20 for your complete multi-level marketing "how-to" manual. You can then fill up their SASE with other offers, such as the availability of mailing lists for rent, a multi-level program of your own, and a listing of other business success reports you're offering.

At the same time, you compile the names and addresses of all the people sending for either your free report or their own materials, and you have the beginning of a mailing list of your own that you can rent out over and over again at huge profits to yourself.

Clip the stamps off the envelopes as you receive them, and save them in an old shoe box. When you have a box full, you can sell them to any number of stamp collectors, and pocket an easy $10 or $15...

Save all the envelopes with return addresses, and when you've accumulated a thousand or two of these, you can send them in to list compilers and pocket another $50 to $100...

The other way of advertising is the offering of your report or book for sale from the ad. Such an ad would read about like this: Insider's Secrets to Your Own Million Dollar Multi-Level Empire. Dynamic new reports shows the easy way. Send $3 to (your name and address).

It's very difficult to sell anything directly from a classified ad because there just isn't space enough in which to do a complete job of selling. Thus, if you try to sell from a classified ad, be sure to keep your selling price under $5...

A $3 item should pull well with a classified ad--A $5 item will take at least a one inch display ad--a $20 item will take a well written sales letter.

When you're just getting started in mail order selling, stick to small classified ads--test the pulling power of your ad, and your product, as well as the publication your ad runs in...

Analyze and practice rewriting some of the ads other people are running--experiment, and run a few ads in only one or two publications--and then build upon your success. In other words, if your first ad costs you $30, and you take in $90--take that $90 and run the same ad again, not only in the same publication, but in a couple of other publications as well. Use your profits to expand the exposure of your offer--let as many people as possible see it.

It's important to note that you cannot expect to "live off" the income from your beginning efforts. You have to have "other" money to pay your lights, water, and gas bills.

Mail order success is built upon the wise investment of your advertising dollars. Take $100 and run a classified ad for your reports in one of the big national publications. Figuring that from that first $100, you can take in $300, run the same ad again in that publication, and at the same time in two other publications. Thus, your real profits should triple--and if you keep on reinvesting your profits in additional advertising exposure--conceivably within six months or less you should be hauling in several thousand dollars per month in profits.

For complete reproduction and re-sale/distribution rights on this report, as well as a list of other reports that will make money for you, just drop a line to the mail order dealer from whom you bought this one.

                                                             

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About Diamond Weights

Diamonds are measured in Carat Weight.  One carat weighs 200 milligrams. If a  diamond is referred to as four grains, this  also means that it is a one carat diamond.  The word Carat comes from the word carob.  A carob is a bean that grows on a tree in the  Mediterranean. In times past, if a diamond  weighed the same as a carob bean, it was  one carob, or one carat.

However, in the far east, where Carob trees  do not grow, rice was used to measure the  weight of a diamond. If a diamond weighed  as much as four grains of rice, it was four  grains – or one carat as we know it to be  now. The majority of diamond purchases  are for diamonds that are 1/3 of a carat.

Beware when shopping for diamonds that  are already set or mounted. If more than one  diamond is used in the piece, the tag on the  jewelry will give the CTW or Carat Total  Weight – it does not tell you the carat weight  of each stone in the piece. You need to ask  the jeweler for the total carat weight of the  largest diamond in the piece to truly  understand what you are buying.

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Bonded Diamonds

Before you start shopping for diamonds,  consider dealing with a bonded jeweler.  Bonded jewelers sell bonded diamonds,  and there are very few bonded jewelers in  the world. In fact, out of all of the jeweler’s  in the world, only about 5% of them are  bonded. Buying a bonded diamond will  cost more than buying a non-bonded  diamond, but when you look at what you  get with the bonded option, you will see  that it is well worth the extra expense.

First, bonded diamonds have a buy back  policy for the life of the diamond. No matter  how long you have had the diamond, you can  take it back to the bonded jeweler and sell it  back to him or her, for a 100% refund. If a  jeweler does not offer a 100% buy back  guarantee, for the life of the diamond, then  you should take a closer look at the diamond  to see what is wrong with it.

Bonded diamonds also have a breakage  policy. If the stone breaks or chips, the  bonded jeweler will replace it with a new one  – one time. No jeweler would ever offer such  a policy on any stone that was not 100%  natural, so just the offer of such a policy  should give you piece of mind concerning  the quality of the diamond. Bonded  diamonds are natural and untreated.

Bonded diamonds increase in value, with a  fixed appreciation rate that is designed to  keep up with inflation. This means that a  diamond that is worth a certain amount of  money today will be worth more in the future,  as the price of diamonds continues to rise.  This generally does not apply to buy backs,  however. It typically applies to trade-ins.

Alternately, by purchasing a bonded  diamond, you are protected against the  possibility of a market crash. If a market  crash occurs, the value of diamonds will  drop. However, the bonded jeweler  guarantees to refund you the difference  between what the diamond is now worth  and what you paid for it before the market  crash.

It may be difficult to find a bonded jeweler in  your area, but if you can, this is who you  want to deal with, as opposed to dealing  with an un-bonded jeweler. Specifically tell  the jeweler that you are only interested in  bonded diamonds.  You can find a bonded  jeweler in your area by using various online  resources, or by calling the local jewelry  stores.

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All About the Clarity of Diamonds

Clarity is an important aspect of a diamond,  and it is important to know how to grade the  clarity of a diamond before you buy one. It is  actually quite easy to learn how to grade the  clarity of a diamond. There are basically two  things that you must understand: Diamonds  with visual inclusions and blemishes, and  those that are ‘eye clean’ meaning that there  are no inclusions or blemishes that can be  seen with the naked eye. From there, the  clarity of a diamond is further broken down  into subcategories.

Many people mistakenly think that diamond  clarity refers to how clear it is. This isn’t so.  Clarity actually refers to the internal and  external imperfections of the diamond. The  best diamonds, of course get a grade of FL  or IF – Flawless or Internally Flawless –  meaning that it is perfect. A grade of I-1, I-2  or I-3 means that the diamond is imperfect,  with a grade of I-3 being the worst.

Other grades are VVS1 and VVS2, which  means that the diamond is very, very slightly  imperfect; VS1 and VS2, meaning the  diamond is very slightly imperfect; SI-1 and  SI-2, which means that the diamond is  slightly imperfect.

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Are Diamonds Really Rare?

When you walk into a jewelry store and see  all the diamonds in all of the various settings  that are for sale, it is difficult to realize that  diamonds are indeed rare. Most people  don’t even stop to consider how that  diamond came to be sitting in that jeweler’s  case! There is quite a bit of work that is done before a diamond is ready to sell to the  general public!

For every one million diamonds that are  mined, only one will be found that is a quality  one caret diamond. In order to find a two  caret diamond, about five million diamonds  must be mined. More than two hundred tons  of ore must be mined to find one small  diamond, and even then, more than 80%  of the diamonds that are mined are only  good for industrial use, such as diamond  drill bits.

So, the next time you visit your local jewelry  store, ask to see the one carat diamonds.  You should look at this diamond with new  appreciation – knowing that it truly is one  in a million!

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Buying Diamonds Online

With all of the potential for scams concerning  diamonds, buying diamonds online almost  seems unthinkable! However, you actually  can purchase diamonds online, without any  problems – as long as you are careful.

First, think about your reasons for wanting to  purchase the diamond online, as opposed to  making a purchase from a local jewelry store.  The most common reason is price. Due to  low overhead costs, online jewelers and  wholesalers are able to offer lower prices.  However, you must be careful – sometimes  a price that is too low is a sure indication of  a scam.

One of the best things about purchasing  online is the unlimited selection. When  shopping offline, you are limited to the  selection in the stores in your general area.  Online, there are no limits. But again, you  must use a great deal of care and  consideration before handing your money  over to someone that you cannot see and  have never met!

Before shopping, learn as much as you can  about diamonds – especially cut, color,  clarity and carat weights. When you are  knowledgeable about diamonds, it will be  harder for a con artist to rip you off. Once  you know more about diamonds, you will be  ready to start shopping.

Take your time. Don’t purchase the first  diamond that you see that interests you.  Instead, look for similar diamonds for sale.  Do some comparison shopping to find the  lowest prices. Once you have found the lowest price, start doing your investigation.  You know about diamonds, you’ve found a  diamond that you love, and you’ve found the  lowest price – but you are still quite a ways  away from actually purchasing that diamond!

Ask about the seller’s credentials, such as  professional jewelry associations that they  belong to. View and print the seller’s return,  refund, and upgrade policies. Also inquire  about additional services, such as settings  and mountings, sizing, and free shipping. Do  a search for customer reviews on this  particular company around the Internet. Also check with the BBB Online to see if there have  been any complaints.

Ask for a diamond grading report from an  independent laboratory such as GIA, HRD,  EGL or AGS. You should see this before  making a purchase. Finally, use a reputable  escrow service for high dollar diamonds –  preferably one that will have the diamond  appraised while it is in their possession. The  seller sends the diamond to the escrow  service, and you send the money to pay for  the diamond to the escrow service. The  escrow service has the diamond appraised,  sends the diamond to you, and sends the  money to the seller. This is the surest way to  protect yourself…again, make sure that you  use a reputable escrow service!

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